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The Keystone Team

Ted Whetstone

As an Impact Advisor with Keystone Group, Ted Whetstone coaches leaders to develop strategies and change initiatives that produce transformational results. He brings decades of strategy, change management, and process improvement experience to facilitate stakeholder groups through change. Ted works with midsize and large clients in automotive, technology, manufacturing, construction, and engineering industries.

Ted works at the intersection of strategy and execution. He empowers his clients to challenge the status quo and replace old notions and beliefs with an expanded view of what is possible. He’s passionate about engaging individual and organizational vision and purpose to drive innovation, collaboration, and collective performance.

Career Highlights

Prior to becoming a leadership coach, Ted ran a successful management consultant practice designing and implementing large scale change initiatives with Fortune 500 companies including Toyota, Lexus, and Subaru. He has also held leadership roles for small and large companies in sales, marketing, and operations. In the 1990s, he set up and ran the Japanese subsidiary for an American Electronics manufacturer, achieving #2 market share in 6 years.

Ted understands that the key to success is engaging and aligning stakeholders toward common purpose and making them the heroes of success. He authored the chapter on innovation in The Book on Business From A to Z: The 260 Most Important Answers You Need to Know.