As leaders we tend to lead and persuade people with data and logic, but brain science tells us that people are not persuaded by that, they are persuaded by emotion. Sally Zimney, Speaker, Coach and Author helps us understand the impact of sharing simple stories to connect with people and inspire them to take action.

You can find out more about Sally and her services at www.sally-z.com

To order Sally’s new book: https://bemoved.com/speaking-story

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